Reasons for Popularity

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Italy

Top e-commerce industries
25.5%
Electronics
17.9%
Hobby & Leisure
21.3%
Fashion
Furniture & Homeware
Care Products
DIY
Grocery
Rome
Capital
60.9M
Population
+2
Time Zone (GMT)
EUR (€)
Currency
Euro
USD 228.4B
Transactions
value in 2028
10.8%
CAGR
of Digital Payments
during 2024-2028

Popularity of e-commerce payment methods

Bank Transfer
9%
Buy Now Pay Later
6%
Cash-in
3%
Credit Cards
21%
Debit Cards & Prepaid Cards
25%
E-wallet
35%
Mobile Money
35%
Others
2%

Extend your reach

Open banking in Italy refers to the implementation of the regulatory framework that allows third-party financial service providers (TTPs) to access bank customer data and initiate transactions, with the customer's consent.

Method
Pay by Bank (IT)
LPM Market Share
n/a
Payments
Yes
Refunds
Yes - full refunds only
Type
Bank Transfer
Local Card Scheme
Users
n/a
Disbursements
No
No
Chargebacks
$25.00
$25.00
Authorization currency
EUR
Authorization
speed
Instant
Recurring
No
No