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Thailand

Thailand

Thailand
Top e-commerce industries
25.3%
Electronics
19.2%
Hobby & Leisure
22.0%
Fashion
Furniture & Homeware
Care Products
DIY
Grocery
Bangkok
Capital
71.7M
Population
GMT +7
Time Zone (GMT)
THB
Currency
Thai Baht
$181.2B
Transactions
value in 2030
21.5%
CAGR
of Digital Payments
during 2025-2030

Popularity of e-commerce payment methods

Bank Transfer
44%
Buy Now Pay Later
1%
Cash-in
8%
Credit Cards
12%
Debit Cards & Prepaid Cards
7%
E-wallet
27%
Mobile Money
27%
Others
1%

Extend your reach

PromptPay is a digital payment system in Thailand, developed and regulated by the Bank of Thailand (BoT). It allows users to send and receive funds via bank transfers using a mobile phone number or national ID as a proxy, eliminating the need for detailed bank account information.

Method
PromptPay
LPM Market Share
n/a
Payments
Yes
Refunds
Yes - full refunds only
Type
Bank Transfer
Local Card Scheme
Users
80M
Disbursements
No
No
Chargebacks
No
Authorization currency
THB
Authorization
speed
Instant
Recurring
No
No
Notify when available

Reasons for Popularity

Convenience: Users can make payments directly from their bank accounts using their mobile phone number or National ID number.

Government Support: PromptPay was introduced as part of Thailand's government initiative to promote digital payments and reduce the country's reliance on cash transactions

Integration with Government Services: PromptPay is integrated with various government services, such as tax refunds, social security payments, and welfare benefits

Interoperability: PromptPay is an interbank electronic funds transfer service, and allows users to transfer money between different banks seamlessly.