Integration with Local Payment Systems: BBVA’s collaboration with local payment systems enhances its service offerings, making it easier for users to conduct transactions in a familiar manner
Gradual Transition to Digital Payment Methods: Cash remains a dominant form of payment as consumers adapt to new technologies at their own pace
As of the end of 2023, BBVA served over 8 million customers in Peru, reflecting its extensive reach and the popularity of its services, including cash payments. The bank's approach focuses on meeting diverse financial needs, which includes catering to those who prefer cash transactions.